Based on recent studies, 87% of recruiters on the market utilize LinkedIn as a cross-checking source to narrow down potential candidates they are willing to consider during hiring processes.
Now, let’s be honest here: If your LinkedIn profile isn’t highlighting your most outstanding self and how great you are at doing your job, you could very well be missing the opportunity of a lifetime, without even knowing it.
However, there are no promises that you’ll be hired after reading this article. But, there are a few tips and tricks you can apply to your LinkedIn profile that’ll increase the odds of you getting noticed by recruiters.
1. An unfinished profile
Recruiters look for work experiences, achievements, and educational background when clicking on your LinkedIn profile. An insufficient profile can cause them to feel conflicted or undecided when determining whether you are a match for the position they’re looking to fill.
2. Quality selfies
A profile picture is the first thing a recruiter sees when checking out your profile. That is why you should put in a decent amount of effort into making your picture look good, as with all social media profiles. The key here is that making it look “good” means you have to make it look professional and representative of the job market you’re in. A selfie of you out with friends or on vacation tells recruiters that you’re not worried about making yourself look more professional.
3. Accurate information
When recruiters look into potential candidates, they will most likely consult the person in question’s LinkedIn profile. You should ensure that your dates of employment and other details, like job titles, complement the information you’ve written on your resumé. This assures the recruiter that you are an honest, detail-oriented person on your resumé and social media profiles.
4. Compelling summary
Your LinkedIn profile summary should underscore your best traits in ways that make sense to recruiters. Nevertheless, you should keep it short and sweet when talking about your educational background and professional achievements. Recruiters greatly appreciate short copy blocks and bullet points, which makes reading your summary easy and effortless.
5. Impressive headlines
Tons of recruiters browse through LinkedIn profiles with the aid of search engines like Google. This means that results shown from the general result page will often include a location and professional headline that comes up under your name in your profile. This signifies a lot more than you give it credit for, so ensure that your headline clarifies your industry and job position.
6. Legit job titling
Sometimes you may feel like “The Almighty Expert of IT Knowledge”, but to recruiters, it’s a waste of time when they have to guess what your job title actually is. The same can be applied to candidates who advertise themselves as VPs of their departments with only 2 years of experience. Best to stick with genuine job titles.
7. The right language
You should never use profane or indecent language on your LinkedIn profile. Whether it’s your personal thoughts, articles you’ve posted, or comments you’ve liked, it’s never a good idea. You are aiming for recruiters to see you as a professional, potential employee, so don’t post anything online that can have opposite, negative results for you.
The rundown
When positioning yourself up as a favorable match for a potential job, you have to maintain a positive image for your LinkedIn profile. Anything that could possibly be read as negative or unfavorable will take you out of the running for a specific position. A well put-together LinkedIn page could drastically improve your chances of catching recruiters’ interest, which could, in turn, help you land that job you’ve been hoping for!
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