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2021 Intern - IBM Marketing Professional

Bethesda, MD

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At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.

Your Role and Responsibilities


IBM is seeking the next generation of creative individuals with a hunger for innovation and a passion for marketing to join our Marketing Team.

IBM will not be providing Visa sponsorship for these positions now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future Visa sponsorship.

Marketing is leading the transformation to build cognitive businesses and create superior client experiences. It's where strategic thinking, an agile mindset, and innovative digital technology are applied to create exceptional campaigns and customized client experiences - all fueled by data. From the get-go, you will have the opportunity to impact IBM's marketing strategy at a global level and work with some of the brightest data scientists, social media ninjas, and world-class designers in the industry.

As an IBM Marketing Intern, you'll work collaboratively, as part of a team, on a project that addresses a strategic IBM Marketing business challenge. In addition to the project, the internship includes educational, networking and social activities. Between project work and intern programming, you'll get to touch every part of Marketing. At the end of the Summer, you'll have the opportunity to showcase your final outcomes to a large audience of Marketing Leaders and Practitioners across the organization. This is a highly visible intern program with leadership exposure and mentorship throughout the summer.

Interns projects can span all areas of Marketing from Marketing Analytics, Product Marketing, Campaign Management, to Content Marketing and everything in between. Previous intern projects have included:

Developing best-in-class data visualization modeling for campaign performance management

Creating cohesive brand messaging strategies for global campaigns

Optimizing the digital journey for IBM solutions

Developing customer targeting and social media strategies for IBM flagship events

Streamlining Paid Search methodologies and deploying new tools to increase efficiency and knowledge sharing globally

Summer Intern positions are primarily based in Austin, TX, New York, NY, Raleigh, NC, Cambridge, MA, Armonk, NY, and San Francisco, CA.

To learn more about our Marketing Internship program, please click on this link. https://careers.ibm.com/page/show/marketinginternship

Are you passionate about the IBM brand, marketing analytics, and creating game changing marketing campaigns? Are you looking for an internship experience that will immerse you in a fast-paced, innovative environment where you can make an impact? Do you want to deepen core marketing and analytical skills? If so, we want to hear from you; please apply online and through your university career center.

Required Technical and Professional Expertise

- Currently enrolled in an accredited University

- Available for an internship in Summer 2021

- Rising College Senior for 2021-2022 school year

- English: Fluent

Preferred Technical and Professional Expertise

- Basic knowledge of marketing and digital marketing

- Basic knowledge of problem solving and analytical skills

- Basic knowledge of social media and building online communities

- Basic knowledge of user-experience and design skills

- Knowledge of Agile Principles

About Business Unit

IBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.

Your Life @ IBM

What matters to you when you're looking for your next career challenge?

Maybe you want to get involved in work that really changes the world? What about somewhere with incredible and diverse career and development opportunities - where you can truly discover your passion? Are you looking for a culture of openness, collaboration and trust - where everyone has a voice? What about all of these? If so, then IBM could be your next career challenge. Join us, not to do something better, but to attempt things you never thought possible.

Impact. Inclusion. Infinite Experiences. Do your best work ever.

About IBM

IBM's greatest invention is the IBMer. We believe that progress is made through progressive thinking, progressive leadership, progressive policy and progressive action. IBMers believe that the application of intelligence, reason and science can improve business, society and the human condition. Restlessly reinventing since 1911, we are the largest technology and consulting employer in the world, with more than 380,000 IBMers serving clients in 170 countries.

Location Statement

IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

We consider qualified applicants with criminal histories, consistent with applicable law.

Being You @ IBM

IBM is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

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